Numerous international research predict modifications in e-commerce tendencies in the direction of direct buying and selling or reside purchasing/reside commerce in a position to provide a extra enticing purchasing expertise than earlier than. This development is happening not solely in Indonesia, however can be creating globally.
The worth of reside commerce in Uncle Sam’s nation will attain US$ 17 billion in 2022. In 2026 the worth is predicted to achieve US$ 55 billion or IDR 853 trillion . In China, Citi recorded that the worth of reside commerce transactions reached US$ 17 billion in 2018. In the meantime, TikTok Store progress in Southeast Asia in 2022 will attain 5%.
Dwell commerce help platform began in China and is now spreading. particularly in Southeast Asia. Dwell commerce TikTok is able to recording a gross transaction worth (GMV) of US$ 20 billion in 2023. Rising at a shocking compound common progress charge (CAGR) of 30% monthly.
In consequence, as many as 73% of sellers acknowledged that reside purchasing companies on e-commerce platforms have been in a position to improve their turnover.
